Author Ian Cross has produced more than 1,000 hours of television in a media career spanning nearly half a century and draws on personal anecdotes to illustrate this entertaining manual which looks at the processes , technological changes ,trials and tribulations of being an independent television producer in a media world heavily impacted by the digital revolution.
Media and film students and aspiring producers will find this guide a useful practical tool to a career in television production , while seasoned professionals will relate to its numerous case studies and challenges they pose .